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How Cumulus Media (CMLS) makes money

Cumulus Media (CMLS) made $168M of revenue in the second quarter 2026 (Q2 2026), -10% from a year earlier. Total broadcast radio revenue brought in $103M (61%); Digital brought in $38.7M (23%); Other brought in $26.3M (16%).

Drawing the Sankey…

Cumulus Media revenue by segment, Q2 2026Cumulus Media revenue by segment, Q2 2026Total broadcast radio revenue$103MDigital$38.7MOther$26.3M
Cumulus Media: revenue by line, Q4 2024 to Q2 2026Cumulus Media: revenue by line, Q4 2024 to Q2 2026Total broadcast radio…DigitalOtherTotal broadcast radio revenue: $103M latest$103MDigital: $38.7M latest$38.7MOther: $26.3M latest$26.3MQ4 2024Q1 2025Q2 2025Q3 2025Q4 2025Q1 2026Q2 2026
Total broadcast radio revenue went from 68% of revenue in Q4 2024 to 61% in Q2 2026, the largest shift in the mix.
Cumulus Media revenue by quarterCumulus Media revenue by quarter$219MQ4 2024$187MQ1 2025$186MQ2 2025$180MQ3 2025$188MQ4 2025$164MQ1 2026$168MQ2 2026
Cumulus Media: where each dollar of revenue goesCumulus Media: where each dollar of revenue goesIncome tax1¢Operating cash flow4¢Free cash flow2¢

Revenue by segment, Q2 2026

SegmentRevenueShareQ/QY/Y
Total broadcast radio revenue$103M61.3%+2%-13%
  ↳ Spot$81.4M48.5%+20%-11%
  ↳ Network$21.4M12.8%-35%-22%
Digital$38.7M23.1%+15%-0.3%
Other$26.3M15.7%-13%-8%

Where each dollar of revenue goes

LineQ2 2026% of revenue
Revenue$168M100.0%
Income tax$881K0.5%
Operating cash flow$6.6M3.9%
Free cash flow$3.4M2.0%

Revenue, quarter by quarter

QuarterRevenueY/Y
Q2 2026$168M-10%
Q1 2026$164M-12%
Q4 2025$188M-14%
Q3 2025$180M-12%
Q2 2025$186M-9%
Q1 2025$187M-6%
Q4 2024$219M-1%

From Cumulus Media's 10-Q filed Aug 14, 2026 (on EDGAR).

Questions

How does Cumulus Media make money?

Cumulus Media (CMLS) made $168M of revenue in the second quarter 2026 (Q2 2026), -10% from a year earlier. Total broadcast radio revenue brought in $103M (61%); Digital brought in $38.7M (23%); Other brought in $26.3M (16%).

What is Cumulus Media's biggest business?

Total broadcast radio revenue: $103M in the second quarter 2026, 61% of revenue, -13% from a year earlier.

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Updated Nov 8, 2026. Read automatically from SEC filings and public data; errors are possible. Not investment advice.