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Creative Realities (CREX) Q2 2025 earnings results (second quarter 2025)

10-Q filed Aug 13, 2025

Creative Realities (CREX) reported revenue of $13.0M for the second quarter 2025 (Q2 2025), -0.6% from a year earlier and +34% from the quarter before. Operating margin was -10.2%, net loss $1.8M (13.9% of revenue).

Revenue$13.0M
Year over year-0.6%
Quarter over quarter+34%
Operating margin-10.2%
Net earnings−$1.8M

Creative Realities, Q2 2025: revenue $13.0M (-0.6% year over year), operating margin -10.2%, net loss $1.8M, operating cash flow $3.2M. The chart follows the revenue to costs, profit and cash.

Q2 2025AmountQ/QY/Y
Revenue$13.0M+34%-0.6%
Operating profit−$1.3M——
Net earnings−$1.8M-154%—
Operating cash flow$3.2M—+42%
Free cash flow$3.1M—+38%

What changed

Revenue was $13.0M in Q2 2025, down 1% year over year and up 34% from the previous quarter. Hardware was the largest line at 54% of revenue. Other Services lost $1.0M year over year (down 81%), 1144% of the total change.

Gross margin was 38.5%, down 13.3 points from a year earlier. Operating costs exceeded revenue by $1.3M, an operating margin of -10.2%. Operating expenses grew 2% against a revenue fall of 1%. The fastest-growing cost line was General & admin (+15%). The quarter ended with a net loss of $1.8M, after a profit of $3.4M the previous quarter.

Operating cash flow was $3.2M (up 42% year over year). Non-cash charges added back $1.4M of share-based compensation. Working capital and other items added $3.6M. Capital expenditures of $101K left free cash flow of $3.1M.

Questions

What was Creative Realities' revenue in the second quarter 2025?

Creative Realities (CREX) reported revenue of $13.0M for the second quarter 2025 (Q2 2025), -0.6% from a year earlier and +34% from the quarter before.

Was Creative Realities profitable in the second quarter 2025?

Operating loss was $1.3M (-10.2% of revenue) and net loss $1.8M.

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Source: Creative Realities 10-Q on SEC EDGAR.