Filing Flows › Creative Realities (CREX) › How it makes money
How Creative Realities (CREX) makes money
Creative Realities (CREX) made $21.5M of revenue in the second quarter 2026 (Q2 2026), +65% from a year earlier. Service and Other brought in $14.0M (65%); Digital Media Advertising brought in $3.8M (18%); Installation Services brought in $3.7M (17%).
Drawing the Sankey…
Revenue by segment, Q2 2026
| Segment | Revenue | Share | Q/Q | Y/Y |
|---|---|---|---|---|
| Service and Other | $14.0M | 65.2% | +27% | +19% |
| ↳ Hardware | $7.5M | 34.8% | +64% | +6% |
| ↳ Managed Services | $5.0M | 23.2% | -2% | +11% |
| ↳ Other Services | $1.6M | 7.3% | +16% | +567% |
| Digital Media Advertising | $3.8M | 17.6% | +25% | — |
| Installation Services | $3.7M | 17.2% | +59% | +198% |
Where each dollar of revenue goes
| Line | Q2 2026 | % of revenue |
|---|---|---|
| Revenue | $21.5M | 100.0% |
| Operating cash flow | $2.7M | 12.7% |
| Free cash flow | $457K | 2.1% |
Revenue, quarter by quarter
| Quarter | Revenue | Y/Y |
|---|---|---|
| Q2 2026 | $21.5M | +65% |
| Q1 2026 | $16.3M | +68% |
| Q4 2025 | $23.9M | +117% |
| Q3 2025 | $10.5M | -27% |
| Q2 2025 | $13.0M | -0.6% |
| Q1 2025 | $9.7M | -21% |
| Q4 2024 | $11.0M | -24% |
From Creative Realities' 10-Q filed Aug 14, 2026 (on EDGAR).
Questions
How does Creative Realities make money?
Creative Realities (CREX) made $21.5M of revenue in the second quarter 2026 (Q2 2026), +65% from a year earlier. Service and Other brought in $14.0M (65%); Digital Media Advertising brought in $3.8M (18%); Installation Services brought in $3.7M (17%).
What is Creative Realities' biggest business?
Service and Other: $14.0M in the second quarter 2026, 65% of revenue, +19% from a year earlier.
Updated Nov 8, 2026. Read automatically from SEC filings and public data; errors are possible. Not investment advice.