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How Imax (IMAX) makes money

Imax (IMAX) made $175M of revenue in the third quarter 2026 (Q3 2026), +64% from a year earlier. Image enhancement and maintenance services brought in $111M (64%); Technology rentals brought in $41.4M (24%); Technology sales brought in $18.9M (11%). Of every dollar of revenue, 72¢ was left as gross profit, 43¢ was left as operating profit, 65¢ was left as net earnings.

Drawing the Sankey…

Imax revenue by segment, Q3 2026Imax revenue by segment, Q3 2026Image enhancement and maintenance…$111MTechnology rentals$41.4MTechnology sales$18.9MFinance income$3.3M
Imax: revenue by line, Q1 2025 to Q3 2026Imax: revenue by line, Q1 2025 to Q3 2026Image enhancement and…Technology rentalsTechnology salesFinance incomeImage enhancement and maintenance services: $111M latest$111MTechnology rentals: $41.4M latest$41.4MTechnology sales: $18.9M latest$18.9MFinance income: $3.3M latestQ1 2025Q2 2025Q3 2025Q4 2025Q1 2026Q2 2026Q3 2026
Image enhancement and maintenance services went from 59% of revenue in Q1 2025 to 64% in Q3 2026, the largest shift in the mix.
Imax revenue by quarterImax revenue by quarter$86.7MQ1 2025$91.7MQ2 2025$107MQ3 2025$125MQ4 2025$81.4MQ1 2026$103MQ2 2026$175MQ3 2026
Imax: where each dollar of revenue goesImax: where each dollar of revenue goesCost of revenue28¢Gross profit72¢Operating expenses29¢Operating profit43¢Net earnings65¢Operating cash flow49¢Free cash flow48¢

Revenue by segment, Q3 2026

SegmentRevenueShareQ/QY/Y
Image enhancement and maintenance services$111M63.6%+109%+82%
Technology rentals$41.4M23.7%+107%+78%
Technology sales$18.9M10.8%-29%-3%
Finance income$3.3M1.9%+8%+12%

Where each dollar of revenue goes

LineQ3 2026% of revenue
Revenue$175M100.0%
Cost of revenue$48.2M27.6%
Gross profit$126M72.4%
Operating expenses$51.4M29.5%
Operating profit$74.9M42.9%
Net earnings$114M65.2%
Operating cash flow$86.1M49.3%
Free cash flow$84.2M48.2%

Revenue, quarter by quarter

QuarterRevenueY/Y
Q3 2026$175M+64%
Q2 2026$103M+12%
Q1 2026$81.4M-6%
Q4 2025$125M+35%
Q3 2025$107M+17%
Q2 2025$91.7M+3%
Q1 2025$86.7M+10%

From Imax's 10-Q filed Nov 5, 2026 (on EDGAR).

Questions

How does Imax make money?

Imax (IMAX) made $175M of revenue in the third quarter 2026 (Q3 2026), +64% from a year earlier. Image enhancement and maintenance services brought in $111M (64%); Technology rentals brought in $41.4M (24%); Technology sales brought in $18.9M (11%). Of every dollar of revenue, 72¢ was left as gross profit, 43¢ was left as operating profit, 65¢ was left as net earnings.

What is Imax's biggest business?

Image enhancement and maintenance services: $111M in the third quarter 2026, 64% of revenue, +82% from a year earlier.

What is Imax's profit margin?

Net earnings were $114M, 65.2% of revenue, in the third quarter 2026; the operating margin was 42.9%.

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Updated Nov 8, 2026. Read automatically from SEC filings and public data; errors are possible. Not investment advice.