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How Johnson Outdoors (JOUT) makes money
Johnson Outdoors (JOUT) made $189M of revenue in the third quarter fiscal 2026 (Q3 FY26), +5% from a year earlier. Fishing brought in $150M (79%); Diving brought in $23.3M (12%); Camping & Watercraft Recreation brought in $16.4M (9%). Of every dollar of revenue, 45¢ was left as gross profit, 10¢ was left as operating profit, 8¢ was left as net earnings.
Drawing the Sankey…
Revenue by segment, Q3 FY26
| Segment | Revenue | Share | Q/Q | Y/Y |
|---|---|---|---|---|
| Fishing | $150M | 79.0% | -6% | +7% |
| Diving | $23.3M | 12.3% | +35% | +10% |
| Camping & Watercraft Recreation | $16.4M | 8.7% | -9% | -13% |
Where each dollar of revenue goes
| Line | Q3 FY26 | % of revenue |
|---|---|---|
| Revenue | $189M | 100.0% |
| Cost of revenue | $104M | 54.9% |
| Gross profit | $85.9M | 45.4% |
| Operating expenses | $67.6M | 35.7% |
| Operating profit | $18.3M | 9.7% |
| Income tax | $8.3M | 4.4% |
| Net earnings | $14.9M | 7.9% |
| Operating cash flow | $77.7M | 41.1% |
| Free cash flow | $71.8M | 38.0% |
Revenue, quarter by quarter
| Quarter | Revenue | Y/Y |
|---|---|---|
| Q3 FY26 | $190M | +5% |
| Q2 FY26 | $194M | +16% |
| Q1 FY26 | $141M | +31% |
| Q4 FY25 | $136M | +28% |
| Q3 FY25 | $181M | +5% |
| Q2 FY25 | $168M | -4% |
| Q4 FY24 | $106M | +10% |
From Johnson Outdoors' 10-Q filed Aug 7, 2026 (on EDGAR).
Questions
How does Johnson Outdoors make money?
Johnson Outdoors (JOUT) made $189M of revenue in the third quarter fiscal 2026 (Q3 FY26), +5% from a year earlier. Fishing brought in $150M (79%); Diving brought in $23.3M (12%); Camping & Watercraft Recreation brought in $16.4M (9%). Of every dollar of revenue, 45¢ was left as gross profit, 10¢ was left as operating profit, 8¢ was left as net earnings.
What is Johnson Outdoors' biggest business?
Fishing: $150M in the third quarter fiscal 2026, 79% of revenue, +7% from a year earlier.
What is Johnson Outdoors' profit margin?
Net earnings were $14.9M, 7.9% of revenue, in the third quarter fiscal 2026; the operating margin was 9.7%.
Updated Nov 8, 2026. Read automatically from SEC filings and public data; errors are possible. Not investment advice.