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How Lifevantage (LFVN) makes money

Lifevantage (LFVN) made $42.5M of revenue in the second quarter 2026 (Q2 2026). Protandim brought in $19.1M (45%); Life Vantage Product Line brought in $9.6M (23%); True Science Product Line brought in $9.0M (21%). Of every dollar of revenue, 78¢ was left as gross profit, 4¢ was left as operating profit, 3¢ was left as net earnings.

Drawing the Sankey…

Lifevantage revenue by segment, Q2 2026Lifevantage revenue by segment, Q2 2026Protandim$19.1MLife Vantage Product Line$9.6MTrue Science Product Line$9.0MAXIO Product Line$4.2MPhys IQ Product Line$667K
Lifevantage revenue by quarterLifevantage revenue by quarter$67.8MQ4 2024$58.4MQ1 2025$55.1MQ2 2025$47.6MQ3 2025$48.9MQ4 2025$43.7MQ1 2026$42.4MQ2 2026
Lifevantage: where each dollar of revenue goesLifevantage: where each dollar of revenue goesCost of revenue22¢Gross profit78¢Operating expenses74¢Operating profit4¢Income tax1¢Net earnings3¢Operating cash flow11¢Free cash flow9¢

Revenue by segment, Q2 2026

SegmentRevenueShareQ/QY/Y
Protandim$19.1M44.8%-5%—
Life Vantage Product Line$9.6M22.6%+52%—
True Science Product Line$9.0M21.2%+1%—
AXIO Product Line$4.2M9.9%+22%—
Phys IQ Product Line$667K1.6%-21%—

Where each dollar of revenue goes

LineQ2 2026% of revenue
Revenue$42.5M100.0%
Cost of revenue$9.3M21.9%
Gross profit$33.0M77.7%
Operating expenses$31.4M73.8%
Operating profit$1.7M3.9%
Income tax$417K1.0%
Net earnings$1.3M3.0%
Operating cash flow$4.8M11.2%
Free cash flow$3.7M8.8%

Revenue, quarter by quarter

QuarterRevenueY/Y
Q2 2026$42.4M-23%
Q1 2026$43.7M-25%
Q4 2025$48.9M-28%
Q3 2025$47.6M+0.7%
Q2 2025$55.1M+13%
Q1 2025$58.4M+21%
Q4 2024$67.8M+31%

From Lifevantage's 10-K filed Aug 27, 2026 (on EDGAR).

Questions

How does Lifevantage make money?

Lifevantage (LFVN) made $42.5M of revenue in the second quarter 2026 (Q2 2026). Protandim brought in $19.1M (45%); Life Vantage Product Line brought in $9.6M (23%); True Science Product Line brought in $9.0M (21%). Of every dollar of revenue, 78¢ was left as gross profit, 4¢ was left as operating profit, 3¢ was left as net earnings.

What is Lifevantage's biggest business?

Protandim: $19.1M in the second quarter 2026, 45% of revenue.

What is Lifevantage's profit margin?

Net earnings were $1.3M, 3.0% of revenue, in the second quarter 2026; the operating margin was 3.9%.

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Updated Nov 8, 2026. Read automatically from SEC filings and public data; errors are possible. Not investment advice.