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Nike (NKE) stock forecast and fair value

Nike (NKE) trades at $38.59. 37 analysts' median price target is $34.00 (-12%), from $19.00 to $60.00. Across 19 valuation methods the middle fair value is $40.13 (+4%).

Price$38.59
Median target$34.00
Fair value, middle$40.13
EPS beat rate100%
Nike fair value by method (price $38.59)Nike fair value by method (price $38.59)low – highpoint estimateP/E vs peers$46.58P/E vs peers, weighted$46.15P/E vs peers, matched$45.39EV/Sales vs peers$90.36EV/Sales vs peers, weighted$101.26EV/Sales vs peers, matched$79.27Residual income$14.68Analysts' price targets$36.42Our model (Rotation forecast)$36.25Owner earnings capitalized$30.90

Fair value by method

MethodLowPointHighvs price
P/E vs peers$39.31$46.58$80.23+21%
P/E vs peers, weighted$33.31$46.15$71.03+20%
P/E vs peers, matched$34.25$45.39$60.03+18%
EV/Sales vs peers$58.96$90.36$126.68+134%
EV/Sales vs peers, weighted$60.48$101.26$142.40+162%
EV/Sales vs peers, matched$57.70$79.27$102.88+105%
Residual income$14.15$14.68$15.24-62%
Analysts' price targets$19.00$36.42$60.00-6%
Our model (Rotation forecast)$27.30$36.25$48.13-6%
Owner earnings capitalized$27.07$30.90$35.98-20%

Nike's latest quarter

Nike, Q1 FY27: revenue $11.2B (-4% year over year), operating margin 8.2%, net earnings $712M, operating cash flow $135M. The chart follows the revenue to costs, profit and cash.

Questions

What is the price target for NKE stock?

The median of 37 analysts' 12-month targets is $34.00, -12% from $38.59; the range is $19.00 to $60.00. The average rating is hold.

What is Nike's fair value?

The fair-value methods on Filing Flows (DCF, Monte Carlo, peer multiples and others) put it between $0.74 and $101.26, with a middle value of $40.13 against a price of $38.59. Each method's assumptions are on the page.

Does Nike usually beat earnings estimates?

It beat the consensus EPS estimate in 100% of the quarters on record.

Is NKE stock a buy?

Filing Flows does not give advice. It shows what analysts expect, what each valuation method implies and the figures behind them, read from SEC filings, so you can judge for yourself.

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Updated Nov 8, 2026. Read automatically from SEC filings and public data; errors are possible. Not investment advice.