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How Trulieve Cannabis (TRLV) makes money

Trulieve Cannabis (TRLV) made $230M of revenue in the third quarter 2026 (Q3 2026), -20% from a year earlier. Retail brought in $219M (95%); Wholesale and other brought in $10.9M (5%). Of every dollar of revenue, 64¢ was left as gross profit, 18¢ was left as operating profit, 0¢ was left as net earnings.

Drawing the Sankey…

Trulieve Cannabis revenue by segment, Q3 2026Trulieve Cannabis revenue by segment, Q3 2026Retail$219MWholesale and other$10.9M
Trulieve Cannabis: revenue by line, Q1 2025 to Q3 2026Trulieve Cannabis: revenue by line, Q1 2025 to Q3 2026RetailWholesale and otherRetail: $219M latest$219MWholesale and other: $10.9M latestQ1 2025Q2 2025Q3 2025Q1 2026Q2 2026Q3 2026
The mix barely moved between Q1 2025 and Q3 2026.
Trulieve Cannabis revenue by quarterTrulieve Cannabis revenue by quarter$298MQ1 2025$302MQ2 2025$288MQ3 2025$293MQ4 2025$287MQ1 2026$271MQ2 2026$230MQ3 2026
Trulieve Cannabis: where each dollar of revenue goesTrulieve Cannabis: where each dollar of revenue goesCost of revenue36¢Gross profit64¢Operating expenses46¢Operating profit18¢Income tax11¢Net earnings0¢Operating cash flow32¢Free cash flow20¢

Revenue by segment, Q3 2026

SegmentRevenueShareQ/QY/Y
Retail$219M95.3%-14%-19%
Wholesale and other$10.9M4.7%-32%-37%

Where each dollar of revenue goes

LineQ3 2026% of revenue
Revenue$230M100.0%
Cost of revenue$82.2M35.7%
Gross profit$148M64.3%
Operating expenses$106M45.8%
Operating profit$42.5M18.5%
Income tax$26.3M11.4%
Net earnings$869K0.4%
Operating cash flow$74.4M32.3%
Free cash flow$45.4M19.7%

Revenue, quarter by quarter

QuarterRevenueY/Y
Q3 2026$230M-20%
Q2 2026$271M-10%
Q1 2026$287M-4%
Q4 2025$293M-3%
Q3 2025$288M+1%
Q2 2025$302M-0.4%
Q1 2025$298M0%

From Trulieve Cannabis' 10-Q filed Nov 5, 2026 (on EDGAR).

Questions

How does Trulieve Cannabis make money?

Trulieve Cannabis (TRLV) made $230M of revenue in the third quarter 2026 (Q3 2026), -20% from a year earlier. Retail brought in $219M (95%); Wholesale and other brought in $10.9M (5%). Of every dollar of revenue, 64¢ was left as gross profit, 18¢ was left as operating profit, 0¢ was left as net earnings.

What is Trulieve Cannabis' biggest business?

Retail: $219M in the third quarter 2026, 95% of revenue, -19% from a year earlier.

What is Trulieve Cannabis' profit margin?

Net earnings were $869K, 0.4% of revenue, in the third quarter 2026; the operating margin was 18.5%.

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Updated Nov 8, 2026. Read automatically from SEC filings and public data; errors are possible. Not investment advice.