Filing Flows › Webtoon Entertainment (WBTN) › How it makes money
How Webtoon Entertainment (WBTN) makes money
Webtoon Entertainment (WBTN) made $338M of revenue in the second quarter 2026 (Q2 2026), -3% from a year earlier. Paid Content brought in $264M (78%); Advertising brought in $47.1M (14%); IP Adaptations brought in $27.4M (8%).
Drawing the Sankey…
Revenue by segment, Q2 2026
| Segment | Revenue | Share | Q/Q | Y/Y |
|---|---|---|---|---|
| Paid Content | $264M | 78.0% | +1% | -4% |
| Advertising | $47.1M | 13.9% | +19% | +4% |
| IP Adaptations | $27.4M | 8.1% | +39% | -3% |
Where each dollar of revenue goes
| Line | Q2 2026 | % of revenue |
|---|---|---|
| Revenue | $338M | 100.0% |
| Income tax | $6.9M | 2.0% |
Revenue, quarter by quarter
| Quarter | Revenue | Y/Y |
|---|---|---|
| Q2 2026 | $338M | -3% |
| Q1 2026 | $321M | -2% |
| Q4 2025 | $331M | -6% |
| Q3 2025 | $378M | +9% |
| Q2 2025 | $348M | +8% |
| Q1 2025 | $326M | -0.3% |
| Q4 2024 | $353M | +6% |
From Webtoon Entertainment's 10-Q filed Aug 10, 2026 (on EDGAR).
Questions
How does Webtoon Entertainment make money?
Webtoon Entertainment (WBTN) made $338M of revenue in the second quarter 2026 (Q2 2026), -3% from a year earlier. Paid Content brought in $264M (78%); Advertising brought in $47.1M (14%); IP Adaptations brought in $27.4M (8%).
What is Webtoon Entertainment's biggest business?
Paid Content: $264M in the second quarter 2026, 78% of revenue, -4% from a year earlier.
Updated Nov 8, 2026. Read automatically from SEC filings and public data; errors are possible. Not investment advice.