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HubSpot vs Okta: HUBS and OKTA compared
HubSpot is the larger company: $948M of revenue in its latest quarter (Q3 2026) against $805M for Okta (Q2 FY27). HubSpot is growing faster (+17% against +11% a year earlier). Okta is more profitable, with an operating margin of 13.3% against 7.6%.
Where the money goes: HUBS and OKTA
HubSpot (HUBS) · Q3 2026
HubSpot, Q3 2026: revenue $948M (+17% year over year), operating margin 7.6%, net earnings $83.0M, operating cash flow $238M. The chart follows the revenue to costs, profit and cash.
Okta (OKTA) · Q2 FY27
Okta, Q2 FY27: revenue $805M (+11% year over year), operating margin 13.3%, net earnings $116M, operating cash flow $234M. The chart follows the revenue to costs, profit and cash.
| HubSpot (HUBS) | Okta (OKTA) | |
|---|---|---|
| Latest quarter | Q3 2026 | Q2 FY27 |
| Revenue | $948M | $805M |
| Revenue growth, Y/Y | +17% | +11% |
| Gross margin | 82.6% | 79.6% |
| Operating margin | 7.6% | 13.3% |
| Net earnings | $83.0M | $116M |
| Net margin | 8.8% | 14.4% |
| Operating cash flow | $238M | $234M |
| Free cash flow | $222M | $227M |
| Market value | $9.9B | $30.2B |
| P/E | 48.0× | 101.9× |
| Analysts’ mean target | $242.22 | $214.72 |
Where the revenue comes from
HubSpot
- Subscription and Circulation: $930M (98%)
- Service: $17.3M (2%)
Okta
- Subscription: $793M (99%)
- Professional services and other: $12.0M (1%)
Questions
Which is bigger, HubSpot or Okta?
HubSpot is the larger company: $948M of revenue in its latest quarter (Q3 2026) against $805M for Okta (Q2 FY27).
Is HubSpot or Okta growing faster?
HubSpot is growing faster (+17% against +11% a year earlier).
Which is more profitable, HubSpot or Okta?
Okta is more profitable, with an operating margin of 13.3% against 7.6%.
More: HubSpot earnings · how HubSpot makes money · Okta earnings · how Okta makes money
From the companies' latest 10-Q, 10-K or earnings release (10-Q filed Nov 4, 2026; 10-Q filed Aug 27, 2026). Fiscal quarters can end on different dates. Not investment advice.