Filing Flows › Crocs (CROX) › How it makes money
How Crocs (CROX) makes money
Crocs (CROX) made $1.0B of revenue in the third quarter 2026 (Q3 2026), +5% from a year earlier. Crocs Brand brought in $873M (84%); HEYDUDE Brand brought in $170M (16%). Of every dollar of revenue, 66¢ was left as gross profit, 28¢ was left as operating profit, 21¢ was left as net earnings.
Drawing the Sankey…
Revenue by segment, Q3 2026
| Segment | Revenue | Share | Q/Q | Y/Y |
|---|---|---|---|---|
| Crocs Brand | $873M | 83.7% | -13% | +4% |
| HEYDUDE Brand | $170M | 16.3% | -5% | +6% |
Where each dollar of revenue goes
| Line | Q3 2026 | % of revenue |
|---|---|---|
| Revenue | $1.0B | 100.0% |
| Cost of revenue | $353M | 33.8% |
| Gross profit | $690M | 66.2% |
| Operating expenses | $398M | 38.2% |
| Operating profit | $292M | 28.0% |
| Income tax | $60.7M | 5.8% |
| Net earnings | $217M | 20.8% |
| Operating cash flow | $290M | 27.9% |
| Free cash flow | $276M | 26.4% |
Revenue, quarter by quarter
| Quarter | Revenue | Y/Y |
|---|---|---|
| Q3 2026 | $1.0B | +5% |
| Q2 2026 | $1.2B | +3% |
| Q1 2026 | $921M | -2% |
| Q4 2025 | $958M | -3% |
| Q3 2025 | $996M | -6% |
| Q2 2025 | $1.1B | +3% |
| Q1 2025 | $937M | -0.1% |
From Crocs' 10-Q filed Oct 29, 2026 (on EDGAR).
Questions
How does Crocs make money?
Crocs (CROX) made $1.0B of revenue in the third quarter 2026 (Q3 2026), +5% from a year earlier. Crocs Brand brought in $873M (84%); HEYDUDE Brand brought in $170M (16%). Of every dollar of revenue, 66¢ was left as gross profit, 28¢ was left as operating profit, 21¢ was left as net earnings.
What is Crocs' biggest business?
Crocs Brand: $873M in the third quarter 2026, 84% of revenue, +4% from a year earlier.
What is Crocs' profit margin?
Net earnings were $217M, 20.8% of revenue, in the third quarter 2026; the operating margin was 28.0%.
Updated Nov 8, 2026. Read automatically from SEC filings and public data; errors are possible. Not investment advice.