Filing Flows › MediaAlpha (MAX) › Guidance history
MediaAlpha (MAX) guidance history: what it guided and what it reported
MediaAlpha gave guidance in 3 earnings releases on file since Apr 29, 2026. Of 2 guided periods since reported, it met or beat its own guidance twice (100%). Revenue: 2 of 2, on average +7.7% against the guided midpoint. Its releases raised guidance 3 times and lowered it 0 times.
Revenue
Met or beat 2 of 2 periods (2 above, 0 within, 0 below).
| Period | Guided (and how it moved) | Reported | Result | vs midpoint |
|---|---|---|---|---|
| Q4 2026 | $355M–$375M (Oct 28, 2026) | — | to be reported | — |
| Q3 2026 | $330M–$355M (Jul 29, 2026) | $376M | above the range | +9.8% |
| Q2 2026 | $290M–$310M (Apr 29, 2026) | $317M | above the range | +5.6% |
Free cash flow
Every guided period is still to be reported.
| Period | Guided (and how it moved) | Reported | Result | vs midpoint |
|---|---|---|---|---|
| FY2026 | $45.0M (Jul 29, 2026) | — | to be reported | — |
Adjusted EBITDA
The guide is on an adjusted basis that the GAAP statements do not show, so there is no reported figure to hold it to.
| Period | Guided (and how it moved) | Reported | Result | vs midpoint |
|---|---|---|---|---|
| Q4 2026 | $36.0M–$39.0M (Oct 28, 2026) | — | to be reported | — |
| Q3 2026 | $32.0M–$35.0M (Jul 29, 2026) | — | — | — |
| Q2 2026 | $28.0M–$30.5M (Apr 29, 2026) | — | — | — |
The latest quarter
MediaAlpha, Q3 2026: revenue $376M (+23% year over year), operating margin 7.7%, net earnings $25.8M, operating cash flow $21.6M. The chart follows the revenue to costs, profit and cash.
Questions
Does MediaAlpha beat its guidance?
MediaAlpha gave guidance in 3 earnings releases on file since Apr 29, 2026. Of 2 guided periods since reported, it met or beat its own guidance twice (100%). Revenue: 2 of 2, on average +7.7% against the guided midpoint.
How often does MediaAlpha raise guidance?
Its earnings releases raised guidance 3 times and lowered it 0 times since Apr 29, 2026.
Each guided period is held to the last guidance given before its figures were reported; a single figure counts as in line within 1% (0.25 pts for a rate). Reported figures are GAAP, from the company's filings; adjusted guidance shows its moves only.