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Purple Innovation (PRPL) Q1 2025 earnings results (first quarter 2025)

10-Q filed May 6, 2025

Purple Innovation (PRPL) reported revenue of $104M for the first quarter 2025 (Q1 2025), -13% from a year earlier and -19% from the quarter before. Operating margin was -13.9%, net loss $19.2M (18.4% of revenue).

Revenue$104M
Year over year-13%
Quarter over quarter-19%
Operating margin-13.9%
Net earnings−$19.2M

Purple Innovation, Q1 2025: revenue $104M (-13% year over year), operating margin -13.9%, net loss $19.2M, operating cash flow −$23.1M. The chart follows the revenue to costs, profit and cash.

Q1 2025AmountQ/QY/Y
Revenue$104M-19%-13%
Operating profit−$14.5M——
Net earnings−$19.2M——
Operating cash flow−$23.1M——

What changed

Revenue was $104.2M in Q1 2025, down 13% year over year and down 19% from the previous quarter.

Gross margin was 39.4%, up 4.6 points from a year earlier. Operating costs exceeded revenue by $14.5M, an operating margin of -13.9%. Operating expenses fell 14% while revenue fell 13%. The quarter ended with a net loss of $19.2M, wider than the previous quarter's $8.5M loss.

Operating cash flow was −$23.1M. Non-cash charges added back $5.0M of depreciation and amortization and $368K of share-based compensation. Working capital and other items used $9.3M. Capital expenditures of $2.2M exceeded it, leaving free cash flow of −$25.3M.

Questions

What was Purple Innovation's revenue in the first quarter 2025?

Purple Innovation (PRPL) reported revenue of $104M for the first quarter 2025 (Q1 2025), -13% from a year earlier and -19% from the quarter before.

Was Purple Innovation profitable in the first quarter 2025?

Operating loss was $14.5M (-13.9% of revenue) and net loss $19.2M.

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Source: Purple Innovation 10-Q on SEC EDGAR.