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How Under Armour (UAA) makes money

Under Armour (UAA) made $1.2B of revenue in the second quarter fiscal 2027 (Q2 FY27), -7% from a year earlier.

Drawing the Sankey…

Under Armour: revenue by line, Q4 FY25 to Q1 FY27Under Armour: revenue by line, Q4 FY25 to Q1 FY27Net salesLicense revenuesNet sales: $1.1B latest$1.1BLicense revenues: $24.8M latestQ4 FY25Q1 FY26Q1 FY27
The mix barely moved between Q4 FY25 and Q1 FY27.
Under Armour revenue by quarterUnder Armour revenue by quarter$1.2BQ4 FY25$1.1BQ1 FY26$1.3BQ2 FY26$1.3BQ3 FY26$1.2BQ4 FY26$1.1BQ1 FY27$1.2BQ2 FY27

Where each dollar of revenue goes

LineQ2 FY27% of revenue
Revenue$1.2B100.0%

Revenue, quarter by quarter

QuarterRevenueY/Y
Q2 FY27$1.2B-7%
Q1 FY27$1.1B-3%
Q4 FY26$1.2B-0.8%
Q3 FY26$1.3B-5%
Q2 FY26$1.3B-5%
Q1 FY26$1.1B-4%
Q4 FY25$1.2B-11%

From Under Armour's 10-Q filed Nov 6, 2026 (on EDGAR).

Questions

How does Under Armour make money?

Under Armour (UAA) made $1.2B of revenue in the second quarter fiscal 2027 (Q2 FY27), -7% from a year earlier.

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Updated Nov 8, 2026. Read automatically from SEC filings and public data; errors are possible. Not investment advice.