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Ulta Beauty stock timeline
A year of the price with every insider trade, planned sale, earnings report and material 8-K marked
252 sessions+26.4% to $644.76
Ulta Beauty (ULTA) stock rose 26% over the last 252 sessions, to $644.76. On the way it reported 0 quarters, its insiders filed 2 open-market trades and 2 Form 144 notices of planned sales, and the company filed 4 material 8-Ks. Each is marked on the price and listed with what the stock did next.
Each mark, and what followed
| Date | Kind | What | Next session | 5 sessions | 21 sessions |
|---|---|---|---|---|---|
| Sep 17, 2026 | Form 144 | Form 144: Kecia Steelman plans to sell $1.1M | +2.5% (+1.3% vs SPY) | +2.5% (+0.4% vs SPY) | +13.8% (+11.3% vs SPY) |
| Sep 17, 2026 | Insider sale | Steelman Kecia sold $1.1M | +2.5% (+1.3% vs SPY) | +2.5% (+0.4% vs SPY) | +13.8% (+11.3% vs SPY) |
| Sep 11, 2026 | Form 144 | Form 144: Lorna Nagler plans to sell $322K | +2.1% (+1.2% vs SPY) | +1.5% (+0.9% vs SPY) | +6.3% (+3.3% vs SPY) |
| Sep 11, 2026 | Insider sale | Nagler Lorna sold $322K | +2.1% (+1.2% vs SPY) | +1.5% (+0.9% vs SPY) | +6.3% (+3.3% vs SPY) |
| Aug 17, 2026 | 8-K | Directors and officers: departures, appointments, pay | −3.5% (−3.0% vs SPY) | +2.1% (+3.5% vs SPY) | +6.4% (+8.9% vs SPY) |
| Jul 14, 2026 | 8-K | Directors and officers: departures, appointments, pay | −0.6% (−1.0% vs SPY) | +4.2% (+4.7% vs SPY) | +12.6% (+9.8% vs SPY) |
| Jun 9, 2026 | 8-K | Directors and officers: departures, appointments, pay | −1.5% (+0.1% vs SPY) | −3.0% (−4.8% vs SPY) | −1.8% (−4.5% vs SPY) |
| Dec 18, 2025 | 8-K | Directors and officers: departures, appointments, pay | +0.6% (−0.2% vs SPY) | +2.2% (−0.1% vs SPY) | +14.0% (+12.4% vs SPY) |
Insiders’ record here
In the year on the chart, Ulta Beauty's insiders reported 0 open-market buys ($0) and 2 sales ($1.4M).
Across the whole universe (19,782 scored trades), insider buys beat the market 46% of the time and sales were followed by a lagging stock 61% of the time; buys of $1M or more 39%. Every pattern →
What this kind of 8-K usually did
| Item | 8-Ks | Next session, median | Up next session | 21 sessions, median | Typical size |
|---|---|---|---|---|---|
| 5.02 Directors and officers: departures, appointments, pay | 39,174 | −0.1% | 48% | +0.7% | ±1.4% |
Across every company in the move-odds universe, measured from the close before the filing. Every 8-K item ranked →
Ulta Beauty: every quarter → Live insider trades →
Prices are daily closes; filings and trades are as filed with the SEC (Form 4 within two business days of the trade, 8-K within four of the event). Moves after a mark are the stock's close-to-close change and the same for SPY; they describe the record, not what the next one will do. Not investment advice.