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Wayfair stock timeline
A year of the price with every insider trade, planned sale, earnings report and material 8-K marked
252 sessions+13.1% to $111.74
Wayfair (W) stock rose 13% over the last 252 sessions, to $111.74. On the way it reported 4 quarters, its insiders filed no open-market trades (10b5-1 plan sales aside) and 25 Form 144 notices of planned sales, and the company filed 3 material 8-Ks. Each is marked on the price and listed with what the stock did next.
Each mark, and what followed
| Date | Kind | What | Next session | 5 sessions | 21 sessions |
|---|---|---|---|---|---|
| Nov 5, 2026 | Form 144 | Form 144: Fiona Tan plans to sell $859K | −8.6% (−4.1% vs SPY) | — | — |
| Nov 4, 2026 | Earnings | Earnings: beat the EPS estimate by 14.3% | +10.4% (+8.8% vs SPY) | — | — |
| Nov 4, 2026 | Form 144 | Form 144: Fiona Tan plans to sell $1.0M | +10.4% (+8.8% vs SPY) | — | — |
| Nov 4, 2026 | Form 144 | Form 144: Niraj Shah plans to sell $1.2M | +10.4% (+8.8% vs SPY) | — | — |
| Nov 4, 2026 | Form 144 | Form 144: Steven Conine plans to sell $1.2M | +10.4% (+8.8% vs SPY) | — | — |
| Oct 29, 2026 | Form 144 | Form 144: Jon Blotner plans to sell $60K | +5.2% (+5.6% vs SPY) | +8.0% (+8.7% vs SPY) | — |
| Oct 20, 2026 | Form 144 | Form 144: Fiona Tan plans to sell $920K | +1.4% (+1.1% vs SPY) | +1.0% (+1.1% vs SPY) | — |
| Oct 15, 2026 | Form 144 | Form 144: Jon Blotner plans to sell $60K | +6.6% (+6.3% vs SPY) | +7.8% (+7.4% vs SPY) | — |
| Oct 15, 2026 | Form 144 | Form 144: Steven Conine plans to sell $13.0M | +6.6% (+6.3% vs SPY) | +7.8% (+7.4% vs SPY) | — |
| Oct 15, 2026 | Form 144 | Form 144: Niraj Shah plans to sell $13.0M | +6.6% (+6.3% vs SPY) | +7.8% (+7.4% vs SPY) | — |
| Oct 12, 2026 | Form 144 | Form 144: Niraj Shah plans to sell $7.3M | +0.4% (+0.4% vs SPY) | +1.5% (+3.4% vs SPY) | — |
| Oct 12, 2026 | Form 144 | Form 144: Niraj Shah plans to sell $625K | +0.4% (+0.4% vs SPY) | +1.5% (+3.4% vs SPY) | — |
| Oct 12, 2026 | Form 144 | Form 144: Steven Conine plans to sell $7.3M | +0.4% (+0.4% vs SPY) | +1.5% (+3.4% vs SPY) | — |
| Oct 12, 2026 | Form 144 | Form 144: Steven Conine plans to sell $625K | +0.4% (+0.4% vs SPY) | +1.5% (+3.4% vs SPY) | — |
| Oct 2, 2026 | Form 144 | Form 144: Jon Blotner plans to sell $631K | −0.1% (−0.9% vs SPY) | +3.6% (+2.3% vs SPY) | +13.4% (+14.5% vs SPY) |
| Oct 1, 2026 | Form 144 | Form 144: Fiona Tan plans to sell $715K | −1.2% (−1.3% vs SPY) | +1.8% (−0.1% vs SPY) | +15.8% (+14.9% vs SPY) |
| Sep 14, 2026 | Form 144 | Form 144: Steven Conine plans to sell $100K | +6.1% (+6.6% vs SPY) | +3.9% (+4.0% vs SPY) | +7.4% (+5.4% vs SPY) |
| Sep 14, 2026 | Form 144 | Form 144: Niraj Shah plans to sell $100K | +6.1% (+6.6% vs SPY) | +3.9% (+4.0% vs SPY) | +7.4% (+5.4% vs SPY) |
| Sep 14, 2026 | Form 144 | Form 144: Steven Conine plans to sell $7.1M | +6.1% (+6.6% vs SPY) | +3.9% (+4.0% vs SPY) | +7.4% (+5.4% vs SPY) |
| Sep 14, 2026 | Form 144 | Form 144: Niraj Shah plans to sell $7.1M | +6.1% (+6.6% vs SPY) | +3.9% (+4.0% vs SPY) | +7.4% (+5.4% vs SPY) |
| Sep 10, 2026 | Form 144 | Form 144: Niraj Shah plans to sell $490K | −2.7% (−2.1% vs SPY) | +3.1% (+4.2% vs SPY) | +4.9% (+3.1% vs SPY) |
| Sep 10, 2026 | Form 144 | Form 144: Steven Conine plans to sell $490K | −2.7% (−2.1% vs SPY) | +3.1% (+4.2% vs SPY) | +4.9% (+3.1% vs SPY) |
| Sep 8, 2026 | Form 144 | Form 144: Jon Blotner plans to sell $698K | +0.5% (+1.1% vs SPY) | +5.2% (+6.5% vs SPY) | +5.9% (+4.5% vs SPY) |
| Aug 12, 2026 | Form 144 | Form 144: Niraj Shah plans to sell $7.1M | −0.2% (−0.5% vs SPY) | −1.5% (−1.1% vs SPY) | −5.7% (−4.1% vs SPY) |
| Aug 12, 2026 | Form 144 | Form 144: Steven Conine plans to sell $7.1M | −0.2% (−0.5% vs SPY) | −1.5% (−1.1% vs SPY) | −5.7% (−4.1% vs SPY) |
| Aug 10, 2026 | Form 144 | Form 144: Niraj Shah plans to sell $636K | −3.2% (−3.1% vs SPY) | −4.8% (−5.2% vs SPY) | −6.4% (−5.5% vs SPY) |
| Aug 4, 2026 | Earnings | Earnings: beat the EPS estimate by 3.1% | +26.2% (+24.4% vs SPY) | +14.5% (+12.5% vs SPY) | +5.0% (+4.4% vs SPY) |
| May 22, 2026 | 8-K | Directors and officers: departures, appointments, pay | +1.1% (+0.7% vs SPY) | +8.5% (+6.7% vs SPY) | +24.6% (+25.6% vs SPY) |
| May 18, 2026 | 8-K | Material definitive agreement | −3.2% (−2.5% vs SPY) | +19.4% (+17.8% vs SPY) | +31.9% (+31.6% vs SPY) |
| Apr 30, 2026 | Earnings | Earnings: missed the EPS estimate by -6.8% | −13.6% (−14.6% vs SPY) | −10.5% (−13.5% vs SPY) | −1.4% (−7.5% vs SPY) |
| Feb 19, 2026 | Earnings | Earnings: beat the EPS estimate by 23.9% | −13.9% (−13.7% vs SPY) | −18.9% (−19.9% vs SPY) | −18.2% (−14.2% vs SPY) |
| Nov 7, 2025 | 8-K | Material definitive agreement | +5.1% (+3.6% vs SPY) | −4.7% (−4.9% vs SPY) | −12.6% (−14.4% vs SPY) |
What this kind of 8-K usually did
| Item | 8-Ks | Next session, median | Up next session | 21 sessions, median | Typical size |
|---|---|---|---|---|---|
| 1.01 Material definitive agreement | 23,525 | 0.0% | 51% | +1.0% | ±1.4% |
| 2.03 New debt or off-balance-sheet obligation | 13,268 | 0.0% | 50% | +1.2% | ±1.3% |
| 5.02 Directors and officers: departures, appointments, pay | 39,174 | −0.1% | 48% | +0.7% | ±1.4% |
Across every company in the move-odds universe, measured from the close before the filing. Every 8-K item ranked →
Report card: every quarter against the estimate → Wayfair: every quarter → Live insider trades →
Prices are daily closes; filings and trades are as filed with the SEC (Form 4 within two business days of the trade, 8-K within four of the event). Moves after a mark are the stock's close-to-close change and the same for SPY; they describe the record, not what the next one will do. Not investment advice.