Filing Flows › Comparisons › RGR vs SWBI
Sturm Ruger vs Smith & Wesson Brands: RGR and SWBI compared
Sturm Ruger is the larger company: $148M of revenue in its latest quarter (Q3 2026) against $113M for Smith & Wesson Brands (Q1 FY27). Smith & Wesson Brands is growing faster (+32% against +16% a year earlier). Sturm Ruger is more profitable, with an operating margin of 4.1% against 3.7%.
Where the money goes: RGR and SWBI
Sturm Ruger (RGR) · Q3 2026
Sturm Ruger, Q3 2026: revenue $148M (+16% year over year), operating margin 4.1%, net earnings $5.8M, operating cash flow −$11.8M. The chart follows the revenue to costs, profit and cash.
Smith & Wesson Brands (SWBI) · Q1 FY27
Smith & Wesson Brands, Q1 FY27: revenue $113M (+32% year over year), operating margin 3.7%, net earnings $2.6M, operating cash flow −$8.8M. The chart follows the revenue to costs, profit and cash.
| Sturm Ruger (RGR) | Smith & Wesson Brands (SWBI) | |
|---|---|---|
| Latest quarter | Q3 2026 | Q1 FY27 |
| Revenue | $148M | $113M |
| Revenue growth, Y/Y | +16% | +32% |
| Gross margin | 20.7% | 28.7% |
| Operating margin | 4.1% | 3.7% |
| Net earnings | $5.8M | $2.6M |
| Net margin | 3.9% | 2.3% |
| Operating cash flow | −$11.8M | −$8.8M |
| Market value | $700M | — |
| P/E | 42.5× | — |
| Analysts’ mean target | $43.00 | — |
Where the revenue comes from
Sturm Ruger
- Net firearms sales: $147M (99%)
- Net castings sales: $799K (1%)
Questions
Which is bigger, Sturm Ruger or Smith & Wesson Brands?
Sturm Ruger is the larger company: $148M of revenue in its latest quarter (Q3 2026) against $113M for Smith & Wesson Brands (Q1 FY27).
Is Sturm Ruger or Smith & Wesson Brands growing faster?
Smith & Wesson Brands is growing faster (+32% against +16% a year earlier).
Which is more profitable, Sturm Ruger or Smith & Wesson Brands?
Sturm Ruger is more profitable, with an operating margin of 4.1% against 3.7%.
More: Sturm Ruger earnings · how Sturm Ruger makes money · Smith & Wesson Brands earnings · how Smith & Wesson Brands makes money
From the companies' latest 10-Q, 10-K or earnings release (10-Q filed Nov 4, 2026; 10-Q filed Sep 3, 2026). Fiscal quarters can end on different dates. Not investment advice.