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How Krispy Kreme (DNUT) makes money

Krispy Kreme (DNUT) made $329M of revenue in the third quarter 2026 (Q3 2026), -12% from a year earlier. Product sales brought in $314M (95%); Royalties and other revenues brought in $15.1M (5%).

Drawing the Sankey…

Krispy Kreme revenue by segment, Q3 2026Krispy Kreme revenue by segment, Q3 2026Product sales$314MRoyalties and other revenues$15.1M
Krispy Kreme: revenue by line, Q1 2026 to Q3 2026Krispy Kreme: revenue by line, Q1 2026 to Q3 2026Product salesRoyalties and other r…Product sales: $314M latest$314MRoyalties and other revenues: $15.1M latestQ1 2026Q2 2026Q3 2026
The mix barely moved between Q1 2026 and Q3 2026.
Krispy Kreme revenue by quarterKrispy Kreme revenue by quarter$375MQ1 2025$380MQ2 2025$375MQ3 2025$392MQ4 2025$367MQ1 2026$331MQ2 2026$329MQ3 2026
Krispy Kreme: where each dollar of revenue goesKrispy Kreme: where each dollar of revenue goesOperating cash flow3¢

Revenue by segment, Q3 2026

SegmentRevenueShareQ/QY/Y
Product sales$314M95.4%-0.7%-14%
  ↳ Company Shops and Fresh Delivery$284M86.3%-2%-20%
  ↳ Mix and equipment revenue from franchisees$30.0M9.1%+14%+190%
Royalties and other revenues$15.1M4.6%-1%+58%

Where each dollar of revenue goes

LineQ3 2026% of revenue
Revenue$329M100.0%
Operating cash flow$8.7M2.6%

Revenue, quarter by quarter

QuarterRevenueY/Y
Q3 2026$329M-12%
Q2 2026$331M-13%
Q1 2026$367M-2%
Q4 2025$392M-3%
Q3 2025$375M-1%
Q2 2025$380M-14%
Q1 2025$375M-15%

From Krispy Kreme's 10-Q filed Nov 5, 2026 (on EDGAR).

Questions

How does Krispy Kreme make money?

Krispy Kreme (DNUT) made $329M of revenue in the third quarter 2026 (Q3 2026), -12% from a year earlier. Product sales brought in $314M (95%); Royalties and other revenues brought in $15.1M (5%).

What is Krispy Kreme's biggest business?

Product sales: $314M in the third quarter 2026, 95% of revenue, -14% from a year earlier.

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Updated Nov 8, 2026. Read automatically from SEC filings and public data; errors are possible. Not investment advice.