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RUM Group vs System1: RUM and SST compared
RUM Group is the larger company: $40.4M of revenue in its latest quarter (Q2 2026) against $30.2M for System1 (Q2 2026). RUM Group is growing faster (+61% against -61% a year earlier). System1 is more profitable, with an operating margin of -27.5% against -175.3%.
Where the money goes: RUM and SST
RUM Group (RUM) · Q2 2026
RUM Group, Q2 2026: revenue $40.4M (+61% year over year), operating margin -175.3%, net loss $80.9M, operating cash flow −$49.5M. The chart follows the revenue to costs, profit and cash.
System1 (SST) · Q2 2026
System1, Q2 2026: revenue $30.2M (-61% year over year), operating margin -27.5%, net loss $15.3M, operating cash flow −$2.0M. The chart follows the revenue to costs, profit and cash.
| RUM Group (RUM) | System1 (SST) | |
|---|---|---|
| Latest quarter | Q2 2026 | Q2 2026 |
| Revenue | $40.4M | $30.2M |
| Revenue growth, Y/Y | +61% | -61% |
| Operating margin | -175.3% | -27.5% |
| Net earnings | −$80.9M | −$15.3M |
| Net margin | -200.5% | -50.8% |
| Operating cash flow | −$49.5M | −$2.0M |
| Market value | $2.0B | — |
| Analysts’ mean target | $23.50 | — |
Where the revenue comes from
RUM Group
- Audience Monetization: $27.1M (67%)
- Other Initiatives: $13.3M (33%)
System1
- Products: $19.5M (64%)
- Marketing: $10.7M (36%)
Questions
Which is bigger, RUM Group or System1?
RUM Group is the larger company: $40.4M of revenue in its latest quarter (Q2 2026) against $30.2M for System1 (Q2 2026).
Is RUM Group or System1 growing faster?
RUM Group is growing faster (+61% against -61% a year earlier).
Which is more profitable, RUM Group or System1?
System1 is more profitable, with an operating margin of -27.5% against -175.3%.
More: RUM Group earnings · how RUM Group makes money · System1 earnings · how System1 makes money
From the companies' latest 10-Q, 10-K or earnings release (10-Q filed Aug 10, 2026; 10-Q filed Aug 5, 2026). Fiscal quarters can end on different dates. Not investment advice.